After spending 20 years in the corporate world (working at companies such as Liberty Life, SBSA (senior manager and later futurist) and Absa (heading up innovation)), Itha Taljaard founded Sense2Solve in July 2007 focusing on whole mind, whole body, whole person thinking.  Specific focus areas are innovation, applied creative thinking, strategy, design thinking, decision-making and leadership development.

Her journey in creative thinking and innovation started in 2001 when she was part of the initial team setting up the Innovation and Foresight department at SBSA.  Itha has multiple certifications and completed several courses such as Six Thinking Hats, Lateral Thinking, LEGO Serious Play, Whole Brain Thinking, The neuroscience of thinking, etc. exploring and learning the intricacies of complex problem solving, the value of whole brain thinking and the ability to actively use and apply creativity in developing new and novel solutions through a deep level of understanding of how the brain works.   

Core discipline of lecturing:

Thinking, innovation, applied creative thinking, creative problem solving, design thinking, business model innovation, decision-making


Significant achievements:

  • Founder and chairperson of South African Futures Society (2000-2003)
  • Sol Plaatjie Academy: Facilitator of process (2005, 2006)
  • SA 2010: Guest speaker on Kyknet with JP Landman (Topics: The changing role of women in SA society; The impact of HIV/AIDS) (2006)
  • SA 2010: Key contributor to program design and outcomes (2006)
  • Invited guest speaker at various universities (Gibs, UJ, Milpark Business school, UNISA) and conferences (SIOPSA, The Human Resource Practice, Gijima Innovation Conference; DBSA Innovation & Entrepreneurship conference, etc)
  • Active participant in COFISA since inception (since Nov 2007)
  • Founder, partner and speaker of the annual SA Innovation summit (2008-2012)
  • Participant in IronMan events since 2008
  • Completed the Raid 100 hour challenge in Sept 2015 (cycling across the Pyrenees in 100 hours)
  • Corporate Social Responsibility: Santa shoe box project in Swellendam (2009-2012); Pro bono work Swellendam Laerskool (2010); Hoops4Hope (2010); NFVF (2015)
  • Invited to speak on radio and TV on various occasions (2010-2015)
  • Regular contributor to a daily newspaper, column focused on innovation and applied creativity (2011-1014)
  • Conceptualised, designed and built innovation spaces (The Gibs i-Lab, The Innovation Hub leaders-lab, The SBSA Incubator)


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